NEWS BROADCAST
SPRING/SUMMER '24 APPAREL OUT NOW
The good weather's coming soon and we just dropped a bunch of new apparel and merch for the season. Four... read more
FW23 APPAREL OUT NOW
We just dropped some fresh new tees for our fall/winter '23 collection to keep you looking good through the next... read more
NEW PRODUCT - REYNOLDS GRIPS
We're hyped to announce that the all new Reynolds grip is now available worldwide! Designed hand-in-hand with Garrett Reynolds using... read more
THE ALL NEW FPS TIRE
Our all new FPS tire is now available worldwide in an assortment of color options. The FPS tire features a... read more
APPAREL RESTOCK
We've restocked a stack of our apparel for the good weather ahead and to freshen up your kit. Head over... read more
DIGBMX SETUPS - NATHAN WILLIAMS
Our dude Nathan Williams gives you a quick rundown on his current setup via DIG BMX during a recent filming... read more
OUTTA THE BOX WITH CHAD KERLEY
We recently shipped out a stack of new goods to our dude Chad Kerley and he gives you a rundown... read more
FALL/WINTER 2022 APPAREL OUT NOW
Our new fall/winter apparel collection is available now and has everything you need to keep you fresh and comfortable as... read more
LIMITED EDITION VAPOR GREY COLORWAY
Our all new Vapor Grey parts colorway is available now on select items including the Projector stem, Format sprocket, Stealth... read more
SPRING/SUMMER '22 APPAREL OUT NOW
We just dropped our latest apparel collection for spring/summer and have everything you need for the season. Fresh tees, longsleeves,... read more
THE TILT PEDAL - NOW AVAILABLE
Our all new Tilt pedal has arrived and is available now worldwide! The Tilt pedal features a zero offset design keeping... read more
FALL/WINTER '21 APPAREL OUT NOW
Our latest fall/winter apparel drop is out now and available online here. Take a look at the full lookbook below... read more
GOLD DIGGING
We pulled out the shine for summer and are now offering most of our parts in GOLD. Our hubs, sprockets,... read more
SPRING/SUMMER '21 APPAREL OUT NOW
Our new spring/summer apparel line is out now and ready for the season. New tees, hats, and more. View the... read more
CHAD KERLEY SMOKED GOLD ONE HITTER
Press play for a heavy one hit clip from Chad Kerley while rocking his signature Smoked Gold 888 complete wheels.... read more
PROJECTOR STEM AND MORE NEW GOODS!
We just unloaded a whole pile of new goods that we're really hyped on, including the all new Projector stem... read more
CK BLACK MARBLE PEDALS
Our dude Chad Kerley really wanted to dial in his new bike colorway for this year and in addition to... read more
Fall/Winter 2020 Apparel Out Now
All of our new apparel for the upcoming fall/winter season is now in stock to keep you fresh. This line... read more
LOADS OF BRAND NEW GOODS
We're hyped on all of the brand new goods we have rolling out right now including Chad Kerley's signature Smoked... read more
Spring/Summer 2020 Apparel Out Now
Spring is here and we've got a full new line of apparel to get you set for it. From fresh... read more
DAKOTA ROCHE SIGNATURE SESSIONS
Dakota Roche put his signature Dak Pegs to work for his latest Signature Series part. With Dak's everlasting work ethic... read more